About ContentVector
Point your story where it needs to go.
ContentVector Pte. Ltd. (UEN 202019584W) is an editorial content direction agency founded in 2020 and based at 99 Duxton Road, Tanjong Pagar, Singapore. We help marketing teams define editorial axes, narrative direction, and messaging vectors for brands operating in Singapore and APAC.
What we are — and what we are not
We are a content direction agency focused on editorial strategy, narrative planning, and messaging architecture. We are not a vector graphics studio, illustration shop, design software vendor, AI content spinner, paraphrasing service, or performance marketing agency promising guaranteed ROI.
The name ContentVector reflects our focus on giving brand content a clear editorial bearing — a direction, not a file format.
Our mission
Singapore brands deserve editorial partners who communicate with clarity, respect PDPA 2012 and the ASAS Singapore Code of Advertising Practice, and avoid misleading performance claims. We aim to improve narrative consistency and editorial discipline — always noting that outcomes vary by client, industry, budget, and market conditions.
Leadership
- Alicia Wong — Managing Director (editorial strategy, 14 years APAC marketing)
- Daniel Koh — Head of Editorial Direction
- Priya Menon — Campaign Narrative Lead
- James Teo — Content Calendar Architect
- Sarah Lim — Client Direction Manager
- Wei Chen — Data Protection Officer

Content direction outcomes vary by client, industry, budget, channel mix, and market conditions. We do not guarantee specific revenue, conversion rates, lead volumes, or engagement metrics. Past editorial projects are illustrative and not promises of future performance.